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SMB marketing & automation case studies — real numbers, real traction.

Real businesses, real systems, real numbers. Here's what happens when marketing and automation finally pull in the same direction.

3.2×
Average lead growth in the first 90 days*
48h
To first automation live in your business
−14h
Manual work removed per week, on average
100%
Clients on month-to-month — no lock-in
Case study 01 · Services · Western Australia

19 employees. $5M in revenue. Running on spreadsheets.

A regional services company — profitable and growing, but every lead lived in an inbox and every report was built by hand. Here's the first two weeks after we got involved.

2.8×
More leads captured in 60 days
<5min
Average lead response time (was 1+ day)
11h
Weekly admin hours eliminated
DAY 1
Connected their forms, ads, and phone tracking into one CRM. Every new lead now captured automatically.
DAY 3
Built an instant follow-up flow — texts and emails fire the moment a lead comes in, day or night.
WEEK 1
Launched a local search and paid ads push on their highest-value services. Booked calls climbed within days.
WEEK 2
Delivered a live dashboard — leads, cost per customer, and revenue in one view, checked over morning coffee.
Case study 02 · Education · New South Wales

A 13-person studio that runs on 5 hours a week.

A growing education business with a lean team and a founder stretched thin. We layered automation across the whole operation so the busywork runs itself — and the owner got their week back.

$300K+
Annual revenue with a 13-person team
<5h
Owner's weekly hands-on time
7AM
Daily brief delivered before coffee
SETUP
Wired lead capture and instant follow-up so an 11pm inquiry has a drafted response and scheduled follow-up by morning.
FLOWS
Built nurture and win-back sequences that keep past customers coming back without anyone lifting a finger.
OPS
Stood up an operations assistant — staff get instant answers on policies and scheduling, like a coworker who memorized everything.
BRIEF
A 7AM morning brief lands daily: calendar, priorities, and action items, before the founder finishes their coffee.

"It's been two weeks and I already can't imagine going back to the old way."

— Owner, regional services company (WA)

What clients say

Owners who got their time back.

★★★★★

"Traction Marketing has been an incredible partner in helping us achieve our marketing goals. Their team is professional, creative, and results-driven, consistently delivering high-quality work that exceeds expectations. Highly recommended!"

CEO · Leading IT services company
★★★★★

"Great team, super helpful, and have revolutionised our business."

Director · Shade sail business
★★★★★

"Awesome team and great software to work with, call them and you won't regret it!"

Manager · Hospitality business

* Figures reflect typical SMB engagements and illustrative ranges. Your results depend on your market, budget, and starting point.

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